Merlee is a pioneer in the world of advertising and creativity! As the first Filipino to receive the prestigious Creative of the Year for Southeast Asia award from Campaign Asia Pacific Agency of the Year, Merlee is a driving force behind Dentsu Jayme Syfu, where she serves as "Chairmom" and Chief Creative Officer. Under her leadership, the agency has garnered numerous accolades, including being named the 2016 Creative Agency of the Year for the Philippines by Campaign Asia. Merlee's impactful campaigns for brands like Smart Telecommunications and Unilever have earned her esteemed awards such as Cannes Lions Grand Prix for Mobile and D&AD pencils. A sought-after international speaker, Merlee shares her insights on topics ranging from creativity and media to gender equality in advertising. She's also a dedicated advocate for mothers in the workforce, founding initiatives like Dentsu MamaLab and #sistergood to empower women. Merlee's passion for creativity extends beyond the boardroom, as seen in her book "Everyone Can Be Creative," which is now a course requirement in advertising schools. As one of CNN's Leading Women and a member of Gabriela, she continues to inspire change and break barriers in the industry.